Your all in one insight partner
Online research, built and run by researchers
Founded in 2013, incling builds bespoke, AI-assisted, all in one market research online communities. Do it yourself, do it together, or leave it to an experienced team.
(live video focus group in the incling platform)
92 countries researched · 30+ languages · UK, US, EU, South Africa
ISO 27001 · GDPR · MRS · ESOMAR · GREENBOOK · AQR · QRCA
Trusted by organisations and loved by participants worldwide
Research your way
Three ways to work with us
Run it yourself, share the load, or hand us the brief. The platform stays the same. The level of support is yours to choose.
Full platform access. You stay in control.
Unlimited tasks, video, and accounts, with a dedicated account manager who knows the platform and the research.
Explore DIY Do it togetherExpert support at the stages you need it.
Recruitment, set-up, moderation, and analysis, handled with you so your research stays efficient and low-stress.
Explore DIT Leave it to usShare the brief. We do the rest.
Full-service consultancy from discovery to debrief, with more than 80 years of combined research experience.
Explore LITUThe platform
Built by researchers. Powered by technology.
Qualitative, quantitative, live, asynchronous, analytic, and management tools, all in one place. No limits, no surprises, and as much support as you need.
Live and asynchronous together
Combine video interviews and focus groups with any other task, with no limitations and no extra costs.
Qual and quant in one space
Weave qualitative and quantitative tasks and questions into one research design, on one platform.
Global reach
30+ languages, automatic translation, localised hosting where required, and a China proxy for in-country access.
From pre-tasks to panels
One platform that works equally well for a three-day pre-task or a long-running customer panel.
No restrictions, no surprises
No estimating minutes, tasks, or features up front. Everything is included in one straightforward fee.
A wide range of task types
Projective, discursive, evaluative, and co-creative tasks, all within one easy to use platform.
incAI
Your built in research assistant
incAI handles the tasks that slow research down: transcription, translation, first-pass moderation, and initial analysis. The strategic thinking, the judgment calls, and the insight that matters stay with you.
- Auto-transcription & translation
- AI post detection
- Probe suggestions & moderation
- Thematic summaries & Enquire
(incAI thematic summary and Enquire)
Methodology
Every way to run online research
Online communities are a flexible family of approaches, shaped to almost any objective, duration, scale, or budget.
Pre and post tasks
A short-burst asynchronous environment that runs alongside a live event. Participants arrive informed, and follow-up tasks answer the questions that surface in the debrief.
Best for
Priming before focus groups, post-group follow-up, in-home missions, and interview preparation.
Why incling
What sets us apart
A team beyond the platform
Researchers, psychologists, anthropologists, marketers, and developers, with more than 80 years of combined experience.
End-to-end support
From research design and recruitment to set-up, moderation, analysis, and reporting. You decide how much support you want.
Partners, not providers
We help clients get more from their research with fresh perspectives and new approaches, from brief to output.
We live the solution we sell
A fully remote, global team since 2013. We do not just build online communities for clients. We are one.
Everything built in-house
Our own developers build and maintain the platform, so we build for what clients need. No dependencies, no delays.
No limits, no long contracts
No restrictions on tasks, tools, or video. No locked-in seats or long-term contracts. Full access from day one.
Success stories
Work that moved the needle
Proof
Trusted by organisations, loved by participants
Organisation quotes
"The clients were delighted with the output we produced. The experience was fantastic and I couldn't speak highly enough of you and your team. You were there for us 24/7. Really couldn't have done it without you all."
"The platform is user friendly from both a respondent and research perspective, with great tech support, and the team are always a pleasure to communicate with."
Participant quotes
"I really enjoyed being part of the community and reading other people's points of view. It feels quite exclusive and special, like the brand really cares about its readers."
"I've joined other online panels that were really boring, but you offered us interesting tasks and discussions. I would love to take part again and again."
Security
Enterprise-grade data protection
Research participants trust you with their honest responses. You trust us with your data. Here is how we protect it.
ISO 27001 certified
Independently audited every year against the internationally recognised benchmark for data security.
GDPR and UK GDPR
Fully compliant. You remain the data controller at all times.
Annual penetration testing
An independent agency tests the platform every year. Anything they find, we fix.
End-to-end encryption
Data is encrypted in transit and at rest, protected at every point of its journey.
No OpenAI data access
Every AI capability runs on secure, private infrastructure we own and control.
Industry alignment
Members of the MRS and ESOMAR, working to their global research standards.
Get in touch
Whatever your challenge, we would love to hear from you
Head office in London, with a fully remote team across the UK, EU, US, and South Africa. We provide support across timezones.
Ready to see incling in action?
Book a quick call, talk to the team, or join us.