One platform. Every way to run online research.

Before a focus group, workshop, or in-depth interview, participants complete guided tasks that immerse them in a topic, surface unbiased initial reactions, and ensure they arrive informed and ready to contribute.

After the session, the platform remains open for follow-up tasks, concept ranking, or final reflection. The result is richer live sessions. Participants who have already thought about a topic produce more considered and less reactive responses in the room.

Because the community runs on the same platform as any other incling study, there are no additional tools to learn, no imports, and no file management. Participants join once and move between asynchronous and live tasks without friction.

Once your tasks are set up, you brief incAI with your research objectives and provide any probes or lines of inquiry you want it to draw from. It then reads every response as it comes in, crafts a relevant qualitative probe, and posts it on your behalf, in the participant's language, at the right moment.

This is not a replacement for expert human moderation. Human moderators bring interpretive judgement, cultural sensitivity, and the ability to follow an unexpected thread that no brief anticipated. But for large-scale studies, multi-market panels, or projects where speed is the priority, incAI's moderation ensures that every participant receives a considered follow-up rather than being left unengaged.

Researchers can review, adjust, and override at any point. The moderation is automated. The thinking remains yours.

This is an ideal solution if you know you will have a number of projects running with distinct groups of participants across a year and want one space to house all of your research. Access to a Hub is structured around a package of research days; there are no restrictions on how those days are used.

You can run a three-day pop-up concept test in Germany, a two-week diary study in the UK, and a video focus group programme in Brazil, all from the same environment, without re-negotiating a contract for each one.

For research agencies, the Hub removes the operational friction of client projects. For in-house teams, it makes insight faster and more responsive. The Hub also simplifies stakeholder access and confidentiality: clients and internal stakeholders can be given controlled visibility into relevant projects.

Available in 30+ languages, the researcher monitors all communities from a single hub view. Translations appear alongside original responses automatically.

For moderation, you can provide experienced native human moderators from incling's extensive network, or lean on incAI to auto-moderate in local language around the clock. For live research, incling's simultaneous translation channel means focus groups and in-depth interviews can be observed by international clients in real time, regardless of the language being spoken in the session.

All text responses and transcripts are translated so you can see the raw data, and fed into AI analytic tools so you can query and view summaries across markets.